That bird on the Twitter logo might soon get a pair of mouse ears as Disney is said to be preparing to make a bid to buy the company. Bloomberg.com reports Disney’s interest is tied to Twitter’s ability to expand Disney’s streaming video distribution.
It would be another attempt by Disney to reach customers who are cutting the cord and it makes sense considering Disney has already invested in Hulu, Vice and HBO Now’s online video provider, BAMNow.
How does Wall Street feel about such a move? Shares of Twitter rose as much as 2.1%. This after Twitter’s 21% climb last week after reports of related talks with Salesforce. Disney, on the other hand, fell – dropping as much as 2%.