Kenny Chesney has teamed with a cooler company to help raise money for the environment. Kenny is collaborating with ENGEL high performance coolers for a line of No Shoes Nation products, including backpacks and tumblers that keep drinks cold, with a portion of the proceeds, going to help build artificial reefs in the Gulf of Mexico, Atlantic Ocean, surrounding rivers and waterways.
“It’s not just about doing business,” Kenny says. “It’s about creating something people will think is cool that also makes a difference in our world. When you can take something and make it mean more – especially for coastal preservation – that’s when I get intrigued.”