Travis Tritt hasn’t released new music in six years. But that doesn’t mean the multiplatinum-selling, GRAMMY-winning country star has been simply taking things easy. In fact, he’s been keeping quite busy.
Throughout much of his career, which kicked off in the late 1980s, Tritt has been signed to some of Nashville’s biggest labels, including Warner Brothers and Columbia. But this year he took a different approach to releasing his music–he launched his own record label, Post Oak Recordings. The label is now home to his new album The Calm After…, which dropped July 9.
One of the biggest-selling country artists of the 1990s, Tritt these days still spends much of his time on the road. He recently stopped by Radio.com to talk about his new album, how the business of music has changed, writing songs, and the power of music.
Eleven of the 13 tracks on The Calm After… initially appeared on Tritt’s 2007 release The Storm, which was released by the independent label Category 5 Records. Due to legal and financial difficulties at Category 5, however, The Storm never received the attention Tritt hoped for.
“The album really never got an opportunity to see the light of day,” Tritt told Radio.com in a recent interview (below). “I knew if I could get those masters back and re-release it on my own label that I could do something with it and give it an opportunity to see the light of day that it never had the opportunity to see before.”
A dream of his for the past five years, Tritt finally was able to start his own record label, something the “T-R-O-U-B-L-E” and “Ten Feet Tall And Bulletproof” singer never thought would come to fruition when he started his recording career more than 25 years ago.
“Things have changed so much in the marketing world that you can actually take the music directly to your audience without having to go through middle men,” he reflected. “It’s really thrilling for me to see how much things have changed just in the last six years since we released the project prior to that.”
Once Tritt got the masters from The Storm, he began remastering the songs and added two cuts to the album–a cover of the classic Faces song “Stay With Me” and his current single, “Sometimes Love Just Ain’t Enough,” which features his daughter Tyler Reese Tritt.
Tritt has written many songs throughout his career but there’s one song in particular that means more to him than the rest: his 1991 hit “Anymore.”
Written by Tritt and Jill Colucci in Nashville, “Anymore” was the second single from his triple-platinum album It’s All About To Change and his second No. 1 hit in the United States.
Years later, he heard a story that forever changed the way he would view the song.