We all know the milk mustache posters that have famous people donning the white upper lip to promote drinking milk. Well, I recent set of billboards for milk have some people in an uproar!
According to Yahoo, the California Milk Processor Board has funded a campaign that seems to be poking fun at PMS. A group of billboards and a website to go with it, the ad pokes fun at PMS, and what men do wrong, which obviously don’t have anything in common.
According to the new campaign, they say there is a study that shows the symptoms of PMS are not as apparent when milk is consumed. And according to them, men get the brunt of the PMS, so why not have us buy more milk?